It is impossible to avoid the newspaper and magazine articles, the blog posts and the talk around the watercooler about how the housing market in San Francisco is shifting back to being a seller's market. If you're a San Francisco homeowner and you're thinking of selling your home, here are our "Top 8 Home Selling Strategies". We have found that these are the best strategies to use to reach your goals - which we figure more than likely include selling your home quickly and for a great … [Read more...]
July 5, 2011 by 1 Comment
Pricing Your Home to Sell – No, You Cannot Party Like It’s 2005.
Money Mistake #5 - Getting Stuck in the Past & Overpricing Your Home For Sale (Money Magazine) -- Remember what your home was worth in 2005? Wipe that number from your memory. When you let an old value -- of a stock or a fund or your house -- get in the way of a smart financial decision, what might seem like harmless nostalgia can become a costly mistake. Investors have long suffered from this problem, refusing to sell underperforming stocks and funds in the hopes that the price will bounce … [Read more...]
June 14, 2010 by Leave a Comment
FAQ: Considering Selling a Home in San Francisco? What Factors Will Affect Your Home Sale?
Q: We own a home in San Francisco and are considering selling it. What are the most important factors to consider as we make our decision to sell? A: This question is about control. Who controls what in real estate? There are many factors, both global and local, that will affect your results when it is time to sell your San Francisco home, whether it's a Bernal Heights single family house or a Mission Dolores condominium. Here is our Cheat Sheet to the 6 most important components that will … [Read more...]
December 17, 2009 by Leave a Comment
The Realtor Personality Test: Which Type of Loco Is this San Francisco Real Estate Agent?
Real estate is, as they say, a people business. And, well, people are different. Over the years working as a San Francisco Realtor, I've learned that to have an enjoyable real estate experience whether you're selling a home in Bernal Heights or buying your first home in the Mission, it is absolutely crucial to work with a Realtor you can relate to... One study of human personality is called the DISC Assessment. Here are the basics brought to us by Wikipedia. DISC is an acronym for: Dominance … [Read more...]
March 30, 2009 by Leave a Comment
Urgency, not Desperation! The shorter the open house, the better.
Home selling tip: Create URGENCY, not DESPERATION. Over the past few years as the San Francisco real estate market has slowed, I noticed that some of my competitors began to host longer and longer open houses. First, there were Saturday open houses in addition to Sunday. Next, the times went from 2-4pm to 1-4pm and then, to 1-5pm. I've even seen a 12-6pm announcement! With all due respect to my fellow real estate professionals, I have to object to this trend. Sure, at first glance, it may … [Read more...]
